Filed under:
Car Buying,
Hyundai,
Porsche
Just as they did in the
Initial Quality Study,
Porsche and
Hyundai have taken the premium and non-premium crown, respectively, for the 2014
J.D. Power APEAL study. This is the tenth consecutive year for that Porsche has been rated the best premium make in the APEAL study, which attempts to figure out how pleased owners are with their purchases. For 2014, it asked 86,000 owners of MY2014 cars to rate their vehicles in 77 different categories 90 days after their initial purchase. The resulting figures were plugged in deliver the APEAL score, which is rated on a 1,000-point scale.
The industry average sits at 794 points for 2014, although that's a one-percent decline over last year's rating. In this year's study, premium brands averaged 840 out of 1,000, while non-premium makes average 785. For their part, Porsche netted an impressive 882 points, while Hyundai earned an 804. Interestingly, only four non-premium brands (Hyundai,
Ram,
Volkswagen and
Mini) finished above the industry average for 2014.
It's also interesting to see the clear delineation between premium and non-premium brands, with an eight-point gap between the non-premium champ, Hyundai, and the lowest-rated premium brand, Volvo.
Porsche and Hyundai weren't the only automakers to take home recognition.
Dodge managed to tie Porsche for the most segment awards, with three. The
Challenger,
Charger and
Dart all topped their market. There were a number of two-segment winners, as well, with
Audi,
Ford,
Mercedes-Benz and
Nissan capturing a pair of segments each.
Scroll down for the full press release from JD Power on this year's winners.
Continue reading Hyundai, Porsche top J.D. Power APEAL study
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24-07-2014, 06:20 AM
