Filed under: Marketing/Advertising, Videos, Kia, Celebrities
Americans, it has been said time and time again, will never embrace soccer. Not when we have so many other sports (like baseball, basketball, hockey and American football) to watch, cheer on and follow. But if anyone can change minds, surely it's Adriana Lima. The Latin American supermodel - best known for being a Victoria's Secret Angel - is the lust-worthy centerpiece of Kia's campaign for the
FIFA World Cup, taking place this year in her native Brazil.
Kia is sponsoring this year's international soccer championship, and is kicking off its campaign with two ads in which Lima does her best to convert Americans into
futbol fans and players. Which seem like a losing battle to begin with, but the least believable part of it very well might be that an international supermodel like Adriana would be driving around in an
Optima or
Sorento and not in a
Mercedes or
Maserati convertible. Of course that doesn't mean we mind watching her try, and so can you in the pair of clips
below.
Continue reading Supermodel Adriana Lima kicks off World Cup fever with Kia
Supermodel Adriana Lima kicks off World Cup fever with Kia originally appeared on Autoblog on Mon, 09 Jun 2014 13:00:00 EST. Please see our terms for use of feeds.
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22-07-2014, 05:20 PM
