Filed under: Europe, Hirings/Firings/Layoffs, Maserati, Alfa Romeo, Fiat
With the unification of
Fiat and
Chrysler, we're been expecting major changes in the corporate structure of the two automakers and their various brands. Most recently,
Lancia chief executive Olivier Francois was named head of the Chrysler division, leading to reports that the two brands - similarly positioned in the sub-luxury premium segment - will be
integrated into one unit. Now similar reports place the
Abarth,
Maserati and
Alfa Romeo brands under common leadership.
Let's get ready to play musical chairs for a moment... This news comes with the appointment of
Harald Wester as CEO of Alfa Romeo. In his new role, Wester replaces Sergio Cravero, who himself was recently promoted from the brand's communications directorate to serve as a
replacement for the departing Luca de Meo who will change to a new role as head of product planning for the entire Fiat Group.
Wester, meanwhile, retains not only his roles as group chief technical officer, but also as CEO of both the Abarth and Maserati brands. As a result, we can expect to see a deeper level of collaboration between these performance-oriented brands within the expanding Fiat empire. Details in the press release after the jump.
[Source: Fiat]
Continue reading Fiat unites Maserati, Abarth, Alfa Romeo under one CEO
Fiat unites Maserati, Abarth, Alfa Romeo under one CEO originally appeared on Autoblog on Wed, 27 Jan 2010 08:00:00 EST. Please see our terms for use of feeds.
Permalink |
Email this |
Comments
أكثر...
27-01-2010, 04:10 PM
