Former head of Dodge moves to SRT

[ahmed_7erzon]

Chrysler Group announced today that a few of its brand heads will be shuffled around the company to keep things fresh and help Chrysler Group's brands grow.

Photo: Chrysler

Former head of Dodge, Ralph Gilles, is now in charge of the SRT (Street and Racing Technology) as well as Chrysler's motorsport activities and the design of Dodge, Ram, Jeep and Chrysler vehicles. Taking over Gilles' duties as head of Chrysler brand is Reid Brigland, who will continue as president and CEO of Chrysler Canada in addition to replacing Gilles by taking on the Dodge brand.

A few more shuffles were announced including the addition of the presidential and CEO title of Chrysler Mexico for Fred Diaz, who already runs the Ram truck brand. In line with that particular change, former head of Chrysler Mexico, Joe CharmaSrour is now responsible for International Operations under head of the Jeep brand, Mike Manley.