Filed under:
Hirings/Firings/Layoffs,
Mitsubishi,
Earnings/Financials,
Peugeot,
Citro?«n

The French and the Japanese have gotten together to form a magic partnership once already with Carlos Ghosn at the helm. The question is, then, can that success be replicated? PSA
Peugeot-
Citroën seems to hope so, and it is reportedly on the verge of purchasing a controlling stake (somewhere between 30 and 53 percent, depending on the report) in
Mitsubishi Motors.
The total price for the acquisition would cost the European automaker over $3 billion and the deal would also include Mitsubishi acquiring a somewhat smaller stake in PSA Peugeot-Citroën - again, similar to the situation between France's Renault and Japan's Nissan.
So, what does Mitsubishi have that Peugeot wants? Three things, apparently: A presence in the States, SUV expertise and, perhaps most importantly, electric vehicle technology. If a deal does indeed take place, the resulting entity would be the sixth largest automaker by sales in the world.
[Source:
BusinessWeek]
Is Peugeot-Citro?«n on the verge of buying Mitsubishi? originally appeared on
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