BMW Group design boss von Hooydonk talks 328 Hommage [w/video]
 

<p>Filed under: <a href="http://www.autoblog.com/category/conceptcars/" rel="tag">Concept Cars</a>, <a href="http://www.autoblog.com/category/timewarp/" rel="tag">Classics</a>, <a href="http://www.autoblog.com/category/convertibles/" rel="tag">Convertible</a>, <a href="http://www.autoblog.com/category/sports/" rel="tag">Performance</a>, <a href="http://www.autoblog.com/category/euro/" rel="tag">Europe</a>, <a href="http://www.autoblog.com/category/videos/" rel="tag">Videos</a>, <a href="http://www.autoblog.com/category/bmw/" rel="tag">BMW</a>, <a href="http://www.autoblog.com/category/misc-auto-shows/" rel="tag">Misc. Auto Shows</a>, <a href="http://www.autoblog.com/category/luxury/" rel="tag">Luxury</a></p><a href="http://www.autoblog.com/2011/05/23/bmw-group-design-boss-von-hooydonk-talks-328-hommage-w-video/#continued"><img alt="BMW 328 Hommage Concept" src="http://www.blogcdn.com/www.autoblog.com/media/2011/05/bmw-328-hommage-opt.jpg" style="border-width: 0px; border-style: solid; margin: 4px 0px;" /></a>
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<strong><em><small>BMW 328 Hommage concept with Adrian von Hooydonk - Click above to watch the video <a href="http://www.autoblog.com/2011/05/23/bmw-group-design-boss-von-hooydonk-talks-328-hommage-w-video/#continued">after the break</a></small></em></strong></div>
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While at this year's Concorso d'Eleganza at Villa d'Este (yeah, we're roughing it here) we grabbed <a href="http://www.autoblog.com/make/bmw/">BMW</a> Group chief of design <a href="http://www.autoblog.com/2006/01/07/life-since-bangle-butt-businessweek-interviews-adrian-van-hooyd/">Adrian von Hooydonk</a> for an interview about his team's latest two-person open-top concept car, the <a href="http://www.autoblog.com/2011/05/20/bmw-328-hommage-unveiled-to-celebrate-75th-anniversary-of-origin/">328 Hommage</a>.<br />
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The 328 Hommage marks 75 years since the launch of the gorgeous 1930s icon, the 328, and carries on the tradition of that car in its lightness. While the 328 six-cylinder was underpowered on paper in its day, it kicked butt on the race circuit due to its very light weight and superior dynamics.<br />
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The 328 Hommage frankly looks more like an homage to the 1950s sex-tastic <a href="http://www.autoblog.com/2010/06/19/ebay-find-of-the-day-1957-bmw-507-is-a-black-beauty/">507</a>, but at least the concept gets the open sides, leather straps, and wingnut wheels fairly correct. And we like that the tall kidneys on the grille make a modern return.<br />
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Von Hooydonk admits that the 328 Hommage isn't proportionally much like the 328 of old, but, he says, "Any sports car today needs to be wider and lower anyway." We, however, harken back to the <a href="http://www.autoblog.com/2006/05/11/bmw-unveils-mille-miglia-concept-coupe/">2006 Mille Miglia coupe concept</a>, which simply blew one and all away. That car also went directly from its public unveiling into the BMW museum in Munich, never to be seriously driven.<br />
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<a href="http://www.autoblog.com/2011/05/23/bmw-group-design-boss-von-hooydonk-talks-328-hommage-w-video/#continued">Click through to the jump</a> to continue reading and to watch the video.<p><a href="http://www.autoblog.com/2011/05/23/bmw-group-design-boss-von-hooydonk-talks-328-hommage-w-video/" rel="bookmark">Continue reading <em>BMW Group design boss von Hooydonk talks 328 Hommage [w/video]</em></a></p><p style="padding:5px;backgr ound:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.autoblog.com/2011/05/23/bmw-group-design-boss-von-hooydonk-talks-328-hommage-w-video/">BMW Group design boss von Hooydonk talks 328 Hommage [w/video]</a> originally appeared on <a href="http://www.autoblog.com">Autoblo g</a> on Mon, 23 May 2011 19:25:00 EST. Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.autoblog.com/2011/05/23/bmw-group-design-boss-von-hooydonk-talks-328-hommage-w-video/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.autoblog.com/forward/19946753/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.autoblog.com/2011/05/23/bmw-group-design-boss-von-hooydonk-talks-328-hommage-w-video/#comments" title="View reader comments on this entry">Comments</a>

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