Hyundai launches Genesis Prada sedan in South Korea
 

Filed under: Sedan, Hyundai, Luxury, South Korea

http://www.blogcdn.com/www.autoblog....da-genesis.jpg

As recently as a decade ago, mentioning brands like Hyundai and Prada in the same sentence would have seemed laughable. But today's Hyundai is a very different company with a very different image. And no car could sum up such a transformation more than the Genesis.

Two years ago, the Korean automaker announced a partnership with the Italian fashion house with a concept car, but has now launched the production Genesis Prada in its home market. The special edition luxury sedan is distinguished by special paint - either Brown Moro, Blue Baltico or Black Nero - with a shark-fin antenna on the roof, offset by dark chrome trim and special 19-inch alloys. Saffiano parchment leather swaths the interior along with piano lacquer black trim and a rear-seat entertainment system. And of course you can count on the requisite badges to identify this Genesis as different from all others.

Hyundai's celebrated 5.0-liter V8 with 424 horsepower is on pushing duty, mated to an eight-speed automatic transmission. Distribution will be constricted initially to South Korea, before availability will commence in limited numbers of China and Middle Eastern markets. Follow the jump for more details and check out the high-resolution images in our gallery for a closer look.Continue reading Hyundai launches Genesis Prada sedan in South Korea

Hyundai launches Genesis Prada sedan in South Korea originally appeared on Autoblog on Wed, 18 May 2011 16:01:00 EST. Please see our terms for use of feeds.



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