Mazda sponsoring Japanese baseball all-star games
 

<p>Filed under: <a href="http://www.autoblog.com/category/japan/" rel="tag">Japan</a>, <a href="http://www.autoblog.com/category/marketing-advertising/" rel="tag">Marketing/Advertising</a>, <a href="http://www.autoblog.com/category/mazda/" rel="tag">Mazda</a></p><p><img vspace="4" hspace="4" border="1" align="right" alt="" src="http://www.blogsmithmedia.com/www.autoblog.com/media/2008/05/jpn-allstar.jpg" />Are you paying attention? Because this could very well be the most important piece of automotive news we've reported since the <a href="http://www.autoblog.com/2008/04/27/miata-impractical-bah/">couch-hauling Miata</a>. Mazda is sponsoring this year's All-Star Games for the Japanese pro baseball league. Yes, you read that right.</p>
<p>Unlike the MLB All-Star Game, the Nippon Professional Baseball Association holds two or three all-star games, on different days, in different cities around Japan, giving local fans of the sport a better chance to see their favorite players in the ultimate exhibition showdown. We hear Mazda is considering promotions that could include renaming the fastball the "zoom-zoom ball" to boost attendance. But then, we hear a lot of things. <em>Press release after the jump.</em></p>
<p>[Source: Mazda]</p><p><a href="http://www.autoblog.com/2008/05/23/mazda-sponsoring-japanese-baseball-all-star-games/" rel="bookmark">Continue reading <em>Mazda sponsoring Japanese baseball all-star games</em></a></p><p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;">&nbsp;</p><p><a href="http://www.autoblog.com/2008/05/23/mazda-sponsoring-japanese-baseball-all-star-games/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.autoblog.com/forward/1201899/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.autoblog.com/2008/05/23/mazda-sponsoring-japanese-baseball-all-star-games/#comments" title="View reader comments on this entry">Comments</a></p><hr />

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