Video: Kia shows third-quarter commercial for Sunday's Big Game
 

<p>Filed under: <a href="http://www.autoblog.com/category/marketing-advertising/" rel="tag">Marketing/Advertising</a>, <a href="http://www.autoblog.com/category/videos/" rel="tag">Videos</a>, <a href="http://www.autoblog.com/category/crossovers-cuvs/" rel="tag">Crossover</a>, <a href="http://www.autoblog.com/category/kia/" rel="tag">Kia</a></p><a href="http://www.autoblog.com/2010/02/05/video-kia-shows-third-quarter-commercial-for-sundays-big-game/#continued"><img hspace="0" vspace="4" border="0" src="http://www.blogcdn.com/www.autoblog.com/media/2010/02/sorento-sb-commercial.jpg" alt="" /></a><br />
<div style="text-align: center;"><em><strong><sma ll>Kia Big Game commercial - Click above to watch the video <a href="http://www.autoblog.com/2010/02/05/video-kia-shows-third-quarter-commercial-for-sundays-big-game/#continued">after the jump</a></small></strong></em></div>
<br />
We're not exactly sure when Super Bowl commercials became as big a story as the game itself, but we can't help but like a little entertainment during the breaks. Other than an <a href="http://www.autoblog.com/2010/01/14/hail-mary-pass-chrysler-buying-60-second-super-bowl-spot-for-do/">advertisement for the aging</a> <a href="http://autoblog.com/model/charger">Dodge Charger</a>, the domestic automakers are staying out of the big game, but <a href="http://www.autoblog.com/make/kia/">Kia</a> had a good 2009 and the Korean automaker wants to get in on the Big Game action with one of its new products for 2010.<br />
<br />
Kia picked up a pricey one minute spot during the third quarter of this year's title-deciding game, and it features life-sized toys living the high life in a brand new <a href="http://www.autoblog.com/model/sorento">Sorento</a>. The animated quintet hits the snow, does some water skiing and then goes all <em>Hangover</em>-style in Sin City before reality sets in and mom gets behind the wheel.<br />
<br />
<a href="http://www.autoblog.com/2010/02/05/video-kia-shows-third-quarter-commercial-for-sundays-big-game/#continued">Hit the jump</a> to watch the commercial for yourself. The cutsie character routine may be getting a bit tired, but Kia pulls off an entertaining commercial with kickin' tunes, a robot doing the robot and a six-foot tall teddy bear in a hot tub with a total hottie. And plenty more.<br />
<br />
[Source: <a href="http://www.kia.com/#/sorento/learn-more/">Kia</a>]<p><a href="http://www.autoblog.com/2010/02/05/video-kia-shows-third-quarter-commercial-for-sundays-big-game/" rel="bookmark">Continue reading <em>Video: Kia shows third-quarter commercial for Sunday's Big Game</em></a></p><p style="padding:5px;backgr ound:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.autoblog.com/2010/02/05/video-kia-shows-third-quarter-commercial-for-sundays-big-game/">Video: Kia shows third-quarter commercial for Sunday's Big Game</a> originally appeared on <a href="http://www.autoblog.com">Autoblo g</a> on Fri, 05 Feb 2010 19:59:00 EST. Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.kia.com/#/sorento/learn-more/>Read</a>&nbsp;|&nbsp;<a href="http://www.autoblog.com/2010/02/05/video-kia-shows-third-quarter-commercial-for-sundays-big-game/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.autoblog.com/forward/19346433/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.autoblog.com/2010/02/05/video-kia-shows-third-quarter-commercial-for-sundays-big-game/#comments" title="View reader comments on this entry">Comments</a>

أكثر...