Kia Sorento is the official ride of the Justice League
 

<p>Filed under: <a href="http://www.autoblog.com/category/marketing-advertising/" rel="tag">Marketing/Advertising</a>, <a href="http://www.autoblog.com/kia/" rel="tag">Kia</a>, <a href="http://www.autoblog.com/category/design-style/" rel="tag">Design/Style</a></p><a href="http://www.autoblog.com/photos/2014-kia-sorento-justice-league/"><img alt="2014 Kia Sorento Justice League" src="http://www.blogcdn.com/www.autoblog.com/media/2013/07/kia-sorento-justice-league-01-1.jpg" style="margin-top: 4px; margin-bottom: 4px; width: 628px; height: 421px; " /></a><br />
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<a href="http://www.autoblog.com/toyota/">Toyota</a> showed us a <a href="http://www.autoblog.com/2013/07/15/oh-buoy-toyota-sinks-to-spongebob-depths-with-custom-highlander/">Spongebob Squarepants-themed Toyota Highlander</a> last week. <a href="http://www.autoblog.com/kia/">Kia</a> has now revealed a Justice League themed <a href="http://www.autoblog.com/kia/sorento/">Sorento</a>. Can we just have normal, competent crossovers without all the animation frosting, please?<br />
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To be fair, this Sorento is for a good cause. It will be part of a <a href="http://cgi3.ebay.com/ws/eBayISAPI.dll?ViewUserPag e&userid=we-can-be-heroes">charity auction on eBay</a>, benefitting DC Entertainment's <a href="http://www.wecanbeheroes.org">We Can Be Heroes campaign</a>, which raises money for the famine-ridden Horn of Africa, a region that's facing its worst food crisis in six decades. DCE's President, Diane Nelson, claims DC has managed to raise over $285,000 through crowd-funding campaigns and unique opportunities for its fans. The Justice League Sorento is just the latest such fund-raising opportunity, with the automaker having <a href="http://www.autoblog.com/2012/10/30/kia-justice-league-cars-sema-2012/">already commissioned a number of similar themed vehicles</a> for individual members of the Justice League.<br />
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The seven-passenger Sorento was designed by Jim Lee and created by West Coast Customs. It sports graphics that, relative to the Spongebob Highlander, are downright subtle. Batman, Green Lantern and Wonder Woman are depicted on the driver's side, while Superman, the Flash, Aquaman and Cyborg are on the passenger side. The Justice League logo is emblazoned on the Sorento's hood.<br />
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Inside, the Kia's leather seats have been customized to represent each member of the Justice League, with Superman naturally in the driver's seat. Poor Green Lantern is stuck riding in the middle of the second row.<br />
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Starting today, DC will be auctioning of the Sorento, along with a bunch of other cool, unique artwork from DC artists on <a href="http://stores.ebay.com/we-can-be-heroes">eBay</a>. <a href="http://cgi.ebay.com/ebaymotors/Kia-Sorento-Sorento-EX-2013-Justice-League-Inspired-Kia-Sorento-/321162775664?pt=US_Cars_T rucks&hash=item4ac6cb0c70 ">Bidding on the Sorento</a> starts at $35,000. We Can Be Heroes will distribute the proceeds of the auction towards <a href="http://www.google.com/url?sa=t&rct=j&q=internat ional%20rescue%20committe e&source=web&cd=1&cad=rja &sqi=2&ved=0CD0QFjAA&url= http%3A%2F%2Fwww.rescue.o rg%2F&ei=CRDoUeeZI4rIyAHA sIDgCw&usg=AFQjCNHLzeS1rF yX82vg7_uYIQdgxEPhjg&sig2 =0tJo-txDBIAVe__jXHq6Sg&bvm=bv. 49478099,d.aWc">Internati onal Rescue Committee</a>, <a href="http://www.google.com/url?sa=t&rct=j&q=mercy%20 corp&source=web&cd=1&cad= rja&ved=0CCsQFjAA&url=htt p%3A%2F%2Fwww.mercycorps. org%2F&ei=HRDoUZu7L864yAG st4Aw&usg=AFQjCNHMR16BW53 HU8CE2xiStOLL7uCR3w&sig2= yCc0T7HSCYvmNxydQRn09Q&bv m=bv.49478099,d.aWc">Merc y Corp</a> and <a href="http://www.google.com/url?sa=t&rct=j&q=save%20t he%20children&source=web& cd=1&cad=rja&sqi=2&ved=0C EQQFjAA&url=http%3A%2F%2F www.savethechildren.org%2 F&ei=LBDoUb6QGoWCyQGdjYGI DQ&usg=AFQjCNEt3eQdFLs_vn _RFLibhWs-aNL9BQ&sig2=ms4E3SHv18vf6 vUs1wCPuQ&bvm=bv.49478099 ,d.aWc">Save the Children</a>.<p><a href="http://www.autoblog.com/2013/07/18/kia-sorento-is-the-official-ride-of-the-justice-league/" rel="bookmark">Continue reading <em>Kia Sorento is the official ride of the Justice League</em></a></p><p style="padding:5px;backgr ound:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.autoblog.com/2013/07/18/kia-sorento-is-the-official-ride-of-the-justice-league/">Kia Sorento is the official ride of the Justice League</a> originally appeared on <a href="http://www.autoblog.com">Autoblo g</a> on Thu, 18 Jul 2013 15:30:00 EST. Please see our <a href="/rss-term-of-use/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.autoblog.com/2013/07/18/kia-sorento-is-the-official-ride-of-the-justice-league/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.autoblog.com/forward/20669577/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.autoblog.com/2013/07/18/kia-sorento-is-the-official-ride-of-the-justice-league/#comments" title="View reader comments on this entry">Comments</a>

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