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The company that claims to build the ultimate driving machines wants to build the ultimate green machines and is launching a brand dedicated specifically to cars with cords. BMW announced the 'i' — yep, just like Apple — brand today, promising to deliver an electric vehicle and a plug-in hybrid by 2013 while also branching out into 'mobility services.' The company promised to offer a 'seamless network' of services, including intelligent navigation, vehicle connectivity and even parking solutions.

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